It Pays to Provide Good Service
Although, it may often go uncomplimented. Good customer service results in returned and repeated customers. These customers may feel comfortable with a specific staff, due to the service provided, demeanour, politeness and many more. Retail staff have customers they call “regulars” and these customers remain loyal to the brand as a by-product of good service.
Mystery shopping allows us to gauge the baseline of customer service. Whether the service provided has met the standards put forth by the parent company. Especially for international companies with a presence in multiple cultural markets. Using mystery shopping allows us to evaluate the service provided in different markets, using customers/shoppers of those markets. And further pinning the results against the standards of the parent company.
Can mystery shopping help you? Find our more with us.